Xinqi made a wonderful appearance at the 17th Guangzhou Construction Expo, attracting many dealers to gather around for consultation and cooperation. The home hotline and the reporter of "cabinet world" made an exclusive interview with mingguihua, the operation director of Guangdong Xinqi Electric Co., Ltd., with the theme of "foresight? Home"
from July 8 to 11, 2015, Xinqi made a wonderful appearance at the 17th Guangzhou Construction Expo, attracting many dealers to gather around for consultation and cooperation. The home hotline and the reporter of "cabinet world" made an exclusive interview with mingguihua, the operation director of Guangdong Xinqi Electric Co., Ltd., with the theme of "foresight? Home"
on site interview guest: mingguihua, operation director of Guangdong Xinqi Electric Co., Ltd
main products of Guangzhou Construction Expo: chrome steel cabinets
president Ming accepted an interview
cabinet world: what new products and characteristics did your company bring to this exhibition
mingguihua: the product we brought over this time is chrome steel cabinet, which is both an old material and a very competitive new material compared with the cabinet material. "Old" is that many colleagues made stainless steel cabinets long ago, while the new is the innovation of materials and processes. To sum up, there are four words "three intakes and one food". First, "one food" and the environmental protection and safety that people pay most attention to. This chrome steel cabinet material is a food grade environmental protection standard material with a patent number, so that consumers can use our products with confidence. The "three complete" is the innovation of Technology: full disassembly structure, full abrasive speech production, and full vacancy reservation. So the slogan we customized for this product is: "how long does the house last and how long does the cabinet last."
cabinet world: the slogan "how long to use the house and the cabinet" you just mentioned is very consistent with today's humanized design. In terms of humanization, does your company have any new products, or what measures will be taken in the future
mingguihua: there are mainly two aspects. First, after so many years of development, the cabinet industry, whether cabinet merchants or electrical appliance merchants, all industries want to develop in a diversified way. After so many years of development, these industries have entered a bottleneck area. There are no clear goals for activities or promotions. But we have become the biggest complement of wooden cabinets. Compared with wooden cabinets, our chrome steel cabinets have the highlight of durability, which has injected greater impetus into our development. Next, our company first adopts the OEM mode to do supporting production for all cabinet manufacturers, and the second mode is to do brand operation to integrate better products
Xinqi booth map
cabinet world: our theme this time is "meeting home", so what do you think of the future development of the home furnishing industry? What kind of strategic deployment will your company have
mingguihua: talking about this may be related to my work experience. Once, I made imported cabinets in Italy. In Italy, we call cabinets furniture, which can be installed independently in every family. In the future, what we want to provide to others is also such a product. Every housewife can install our cabinets freely, and the durability of cabinets is what our users in second tier, third tier and fourth tier cities are eager to pursue, because our users in third tier and fourth tier cities will pay more attention to the practicality of products, so we start from these perspectives. So every exhibition is like a revolution, an innovation, and we are the starters of cabinet reform